We were sitting around the office the other day, munching on some M&Ms and lamenting the fact that we had to actually go and check the various AWS Forums each day in order to stay abreast of the newest releases of each product. We knew that each forum had its own RSS feed, but the idea of having to check 10 feeds each day for announcements certainly seemed sub-optimal.
Minutes later, Jinesh had put together a Yahoo Pipes application to do the heavy lifting. His application pulls in the requisite feeds, finds the announcements, and combines them into a single result feed for easy reading. Just pop that feed into your newsreader and you'll always know what's happening.
If you want to use RSS to do something similar, take a look at Brian and Craig's article, Generating RSS Feeds with the Amazon E-Commerce Service.
Nice work, Jin!